cover letter for management job

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I am writing to apply for the management job advertised in the local daily on October 15th, 2017. I've attached the requested records, which contain a full work application, my resume, certifications, and four references.

This work opportunity appeals to me because of my previous expertise and credentials, which are a perfect fit for the advertised role. I have personally led the development of three independent organizations over the last ten years. I am currently seeking new challenges with an organization that is in need of an individual with exceptional management, planning, and leadership skills.

Some of the key success qualities that I possess, which will guarantee my success in this position includes, but not limited to:

I always strive for excellence in my areas of work.

I am good in streamlining strategies that may seem less-than-efficient, to achieve the best results in terms of sales and productivity.

I have been recognized and credited with the ability to impact the bottom-line profitability, by the organizations I have worked for in the past.

With a Master’s degree in Business Management, I have full understanding of good management and leadership skills. For instance, proactive management of critical external relationships in my past place of work enabled me to increase the organization’s revenue by 19% in 12 months. I also managed to successfully negotiate exclusive business relationships in a particular key market segment, which expanded the company’s market share of the segment by 57%.

My qualifications, experience, and proven track record, combined with my flexibility and strong commitment to professional and ethical standards, will allow me to stir the organizations growth on an upward trend.

Kindly go through my resume for more information on my qualifications and experience.

I appreciate your time and consideration. Looking forward to hear from you and talk more about the job opportunity.





To: Computing Products Clients

From: Name

RE: Sales meeting

Date: 23 October, 2017

Dear Computing Products Clients,

I am writing this email on behalf of XYZ Company. I would like to start by expressing my gratitude towards you for your esteemed loyalty and for establishing a healthy business relationship with us.

In preparation of the upcoming year, we have organized a business meeting aimed at formulating plans and discussing on how to carry out our business activities more effectively and efficiently. It will be a great honour to have you as part of the business meeting, as our objectives can only be achieved with your contribution in terms of offering guidance.

It is important that you attend the meeting, as we will be discussing the new company policies by our partners and clients. The sales team will also showcase our new products. We will also address all the concerns that you may have as our client. After the meeting, some discussions on several areas associated with sales, such as sales programs, budgets, among others will be held.

The meeting will be held at the company’s conference room, on 29th October, 2017, starting at 9:00 AM.

I am looking forward to hosting you as our esteemed guest at the business meeting. Kindly, confirm you attendance by replying to your email.

Your time and consideration is highly appreciated.



Culture Sensitivity in International Business

Globalization has made it possible for both small and large business to expand across borders in search of more opportunities. However, as businesses venture into international markets, they encounter new competition and challenges that are new and unfamiliar to them. Cultural differences is among the main challenges that these businesses are forced to take into account for the success of their operations. To have a competitive advantage in global business, firms are required to understand cultural differences. Cultural factors act as invisible barriers in international business, especially when it comes to business communications (Guang & Trotter 2012).

Business communication plays an integral role in the success of any business, especially in today’s competitive markets. Advertising is one of the communication strategies through which businesses reach out to their customers. According to Simon and Lane (306-309), some of the businesses operating across borders fail to take into account cultural differences when communicating with potential clients or creating advertising campaigns. This ends up harming their brands, which at times can take several years to recover. There have been several cases where companies failed to conduct proper market research on the cultures of their clients, or the target market. A good example of communication with clients through advertisement campaign gone wrong as a result of cultural differences is the introduction of the “Fitta” by Honda. The company introduced the new car into Nordic countries in 2001.The word “Fitta” in Swedish is translated to mean a discourteous description of a vagina. Honda was lucky that the problem was realized early after gathering feedbacks from several markets before launch. The car was later renamed “Honda Jazz” (Hans 2014).

Another example is the case of an American computer company known as Wang, which came up with a motto in the 1970s, “Wang Cares”. This did not go well with the company’s branches based in British as they rejected the motto. The reason for rejecting is because the word sounded close to “Wankers” to British ears (Commisceo Global 2016). According to Geert Hofstede, national culture plays an integral role in communication with international clients, by shaping consumer perception and behaviour (Guang & Trotter, 2012). Apart from communication, etiquette is also a factor to consider when interacting with international clients. This is because, it might be the culture of business professionals to shake hands upon meeting in the United States, while in other cultures, they might bow, hug, or kiss on the cheek. It is important to be aware of the culture’s etiquette of the client before meeting them, as a small mistake might be considered as offensive. Another crucial factor to take into consideration when interacting with international clients is negotiations. In the United States, it is customary to simply use a “yes” or “no” when coming into an agreement. In other countries like Japan, saying “no” is considered offensive, therefore one is required to guide the conversation towards the exploration of different options.

When interacting with international clients, the organization should understand that different cultures encompass different values, customs, and languages (Guang & Trotter, 2012). The first step should be conducting a background research on each and every client, and also conducting proper market research to avoid unnecessary and costly blunders. The more an individual or an organization understands how clients from a particular country view factors such as class, gender, race, religion, among others, the better equipped the organisation will be to interact and conduct business in the country.

Executive Summary

A business report is written for the purpose of conveying critical information, which is used in business-decision making. The report is the actual medium through which information is presented. Reports may vary depending on the type of information they present. For instance, some reports may present information that can be used to solve an actual business problem (Thompson 163). Other types of reports may present recorded past information of the business, which can be used in making future plans for the business. There are also other types of reports that are used in business, such as the business plan, which is used to communicate the concept and purpose of the business (Rajendran et al. 21). Most businesses opt to have a readymade report template to make the reporting process fast and easier. However, these reports only serve as a guideline on how the actual report should look like. The actual process of preparing the report relies on a systematic process. The following are critical steps that should be considered in the preparation of a report.

Step one: Determining the Scope of the report

This step entails determining the main purpose of the report. Business reports are mostly used for various business objectives, such as formulating strategies and decision making. It is therefore important to narrow down the scope of the report, to avoid being too general or vague (Thompson 164). It is also important to ensure that a chain of continuity is maintained in the report. This can be achieved by ensuring there is a connection between the different parts to be contained in the report, which include the purpose, research, solutions/findings, and the recommendations.

Step two: Identify the target audience

It is important to ensure that the report is in alignment with the intended audience. Different types of reports are suitable for different types of readers. According to Thompson (164), business reports are intended for different groups of audience, it is therefore important to ensure that the report entails a hierarchical structure with different levels of details for the different groups. When creating the report, it is also of great importance to take into consideration the characteristics of the target audience. Some of the characteristics to consider include the intended use for the report by the audience, their education levels, and the positions they hold in the organization, level of authority, and personal demographics (Rajendran et al. 21).

Step Three: Analysis of the supporting information

After getting a clear understanding of the scope and purpose of the business report, and determining the target audience, the author should embark on the process of gathering and organizing the information. All research-related activities should be carried out in this step. This includes client behaviour and activities, market research, and also the consideration of the current business strategies. Several data sources may be used for the data collection process, which may include primary or secondary sources. It is in this step that all the strategies and processes used during research is interpreted to the audience. This entails explaining the actual procedures that were used in the research process (Thompson, 166). This enables the audience to assess the credibility of the reported data.

Step four: Analysis and weighing of supporting information

This step entails a process of analysis targeting the gathered information. The process of analysis is meant to determine the relevance of the information that has already been gathered. This is mostly achieved by identifying the research questions and determining whether the information at hand is sufficient. After the analysis, the findings should be balanced, justifiable, and quantifiable (Thompson 167).

Step Five: Determine the solution, findings, and recommendations

This step entails identifying the solution to the business problem that has been studied. The solutions, findings, and recommendations of the report help in the development of evidence-based business strategies. A clear relationship should be maintained between the research, analysis of the problem, and the resulting outcomes. This helps the decision makers to formulation of strategies that are aligned to the opportunities of the business.

Step six: Determining the format of the report

This is the last step in the creation of a business report. Before the report is written, the author should draft an outline and identify the main and supporting ideas. The author should also start preparing the report at this stage and consider different presentation methods. Different methods of presenting a report include presenting as a memo report, a formal report, or a standardized form report (Thompson, 169). Before presentation of the report, the author should proofread to remove all typing and grammatical errors. Ideas that seem to be unnecessary should also be removed at this stage.

How social media is used to distribute business information

Social media has changed the way people interact over time. The high numbers of people using social media has forced businesses to adapt the use of social media to engage their consumers. Some of the most common social media platforms include Twitter, Facebook, and Instagram, among others. There are a wide variety of online tools that businesses leverage to gather information about their consumers, and to interact with them. For instance, an organization can engage with consumers through a Facebook fan-page, blogs, and online forums, among others. It is through these tools that organizations can distribute information to the customers (Trainor et al., 1202).

Work Cited

COMMISCEO GLOBAL. (2016). Cross Cultural Marketing Blunders. Retrieved 5th October, 2017, from

Guang, Tian, and Dan Trotter. "Key issues in cross-cultural business communication: Anthropological approaches to international business." African Journal of Business Management 6.22 (2012): 6456.

Hans. “The Honda That Nearly Became The Worst-Named Car - Why The Fit, Jazz Name.” Live Life Drive. Retrieved 4th October, 2017, from (2014)

Rajendran, M. Moses Antony, Henry Onsare, and M. David Antony Christopher. "Writing Style of Research Report in Business and Its Related Areas." Journal of Research in Business, Economics and Management 1.1 (2015): 19-23.

Sirmon, David G., and Peter J. Lane. "A model of cultural differences and international alliance performance." Journal of International Business Studies 35.4 (2004): 306-319.

Thompson, Alan. "Guide to Business Report Writing." Entrepreneurship and Business Innovation: The Art of Successful Business Start-Ups and Business Planning (2005): 163-73.

Trainor, Kevin J., et al. "Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM." Journal of Business Research 67.6 (2014): 1201-1208.

November 17, 2022

Life Economics


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